Tuesday, May 6, 2014

LinkedIn for Authors

There are a myriad of social media platforms and each of them provide benefits for authors. The particular social sites that an author chooses will depend on their personal taste, marketing strategies, and how they desire to connect with their audience. LinkedIn is one social platform that can be an effective and beneficial tool in the hand of an author.

Why LinkedIn Is Different
LinkedIn is one of the more popular social media sites available today. However, it has a very different flavor than most of the other popular social sites. LinkedIn is designed for social networking in the business community. It’s the largest social media platform that is geared toward the professional. Its design is such that professionals are able to connect with others in the same industry, for example. You may be asking how an indie author can use LinkedIn for marketing their books. There are actually several ways to use LinkedIn successfully.

LinkedIn Profiles
One way to use LinkedIn effectively is through the use of your profile. It is important that you update your status on a regular basis. If you are an indie author, for example, by including information relevant to the self publishing industry, you’ll demonstrate that you are actively involved and knowledgeable. Always use a current photo of yourself and make sure that it is a clear headshot. Be sure to fill out all of the fields including some of the newer ones like courses, publications or projects. Use relevant keywords to update the jobs field. By using relevant keywords in descriptions and titles you increase the likelihood of your profile showing up in search engine results. Make sure to keep your interests updated as well. Update your Amazon reading list, slideshows, and of course your blog. Your headline and summary are where profile visitors will get their first impression so make sure that they are creative and catchy.

Updating Your Status
Use timely and relevant information to update your status on a regular basis. You might include a sneak peak of your coming projects, speak of industry trends, discuss fast breaking news or even ask a question. By asking questions, you are likely to increase participation of others. If you want others to participate and be engaged, limit the length of your status to 50 characters. Typically, with an update it is good to include a web link, such as to your blog, a video or a website. Stay engaged with those who respond to your updates. Always be a part of the conversation by reacting to other’s comments or asking questions.

Using Groups On LinkedIn
One of LinkedIn’s finer qualities is in their groups. It’s important to select a number of relevant groups to join. You want to join only the number that you can reasonably be active in and don’t join just for the sake of joining. LinkedIn groups offer a great resource for making connections with likeminded individuals and creating enduring relationships. By being active in LinkedIn groups you can develop a good rapport with many other authors and readers. The key to success on LinkedIn, just like any other social site, is to stay actively involved.


  1. This comment has been removed by the author.

  2. Yeah, social media or networking pleases are on the triumphant stage for its numerous features and facilities. The world people love to keep themselves engaged here for many reasons. Some are for just only to communicate with their family and familiars, some are for online business and oh you will surely find lot more interests after joining these social medias. I also a fan of linkedin and love to stay connected with various linkedin groups and communities to get dynamic knowledge and ideas especially online business growth. OK, for any business growth Kennected LinkedIn software I like most. This is an automated tool that performs many functions related to lead generation and other business issue reliving the manual labor and of course your precious time. ANyway, the focuses on why linkedin is different form other social networ you revealed were very worth to read through and praiseworthy. Thanks for sharing here online.

  3. A decent blog article synopsis, or admittance to a secret page on your website that gives outlines to your most critical blog entries, could speak to a portion of your possibilities. buy linkedin followers

  4. I think that the LinkedIn is a best platform to promote your skills either you are writer or a teacher.
    Source: Write my assignment

  5. AVG Antivirus Registration Key is a malware identification engine that protects against identity and viruses. Automatic update for amazing convenience and individual security.
    FXsound Enhancer Registration Key
    Hide My IP Registration Key
    Anvsoft Syncios Registration Key

  6. This particular papers fabulous, and My spouse and i enjoy each of the perform that you have placed into this. I’m sure that you will be making a really useful place. I has been additionally pleased. Good perform! linkedin ads tips

  7. This is one awesome blog post. Really thank you!

    free instagram downloader

  8. I like to "tune in" to the social climate and draw in with individuals who are as of now searching for my substance. on front page

  9. Really appreciate you sharing this blog article. Really thank you! Cool.
    download instagram videos

  10. Really appreciate you sharing this article post. Really looking forward to read more. Really Great.
    download instagram reels